• Call us on 01844 214190 or email us at enquiries@mbalimited.net
  • Call us on 01844 214190 or email us at enquiries@mbalimited.net

 

mba Limited can help you generate more sales

MBA Limited will work with you to identify where improvements to your existing saes process can be made and what actions need to be made. Recent mba sales assignments include the following activties:

  • outbound sales calls to assess appetite for client's products and services
  • sales meetings and presentations including production of "win-themes" and unique selling proposition
  • value proposition definition (quantitative)
  • campaign management
  • partner management (channel management)
  • identifying key accounts and how to manage them
  • sales pipeline management 
  • Bid management and proposal writing
  • sales team assessment and skills matching - solution selling v product based selling
     


 

MBA Limited provides you with the tools required to transform a lacklustre sales team into high performing and effective revenue generators. Through comprehensive assessment of recruitment candidates and individual team members you will be able to recognise the talent they already possess, what skills are required to reach their full potential and exactly how much potential or headroom is available within individuals to develop.

 

To find out more how you can develop the talent your business already has contact us by clicking this link or call us on 07867 806841.

Identifying talent

 

To develop a highly effective and high performing sales team you need talent, but how do you identify it? A leading human resources academic, Dave Ulrich defines talent as:

 
Talent = Competence + Commitment + Contribution

 

Competence means that individuals have the knowledge, skills and core values required for current and future jobs. Committed employees work hard and carry out the tasks required of them. Contribution occurs when employees feel that their personal needs are being met through their participation within the organisation.

 

When assessing sales, we break these definitions down even further and look for the competencies, commitment and contribution required for each job role. For instance, in a strategic selling position, an individual requires skills more associated with business analyst than traditional sales. They need to be able to educate the customer on current market conditions, help the customer identify potential business problems and develop a solution to solve them.

 

As you can see this role would require considerably different skills from that of a transactional sales person, which normally involves a more technical level of expertise to sell a stand alone component. Both roles require talent, but the details of the competences, commitment and contribution required is completely different, which is why it is so important to assess sales individuals to understand their individual competencies and align them to the right role.

Introducing Fit-4

Fit-4 is an array of tests designed specifically to audit sales competencies and identify skills gaps within a specific sales role. With Fit-4 you can easily see who is up with the best, who could be the best and what it takes to get them there. Each assessment can be taken quickly online, ensuring minimal impact on day to day activity. Reports on each individual are automatically collated for ease of review.

To learn more about Fit-4 and how it help improve business performance please click here

 

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03/06/2011

Andy McDonald will be running a social media course on 20th July in Aylesbury. Professor McDonald will provide the keynote speech, discussing the vital role that social media now plays in the marketing mix.  [more]

07/06/2009

Online Marketing Videos From Professor Malcolm McDonald[more]

02/06/2009

A report from HSBC has shown the UK is moving away from manual to knowledge-based industry and that social networking is the future of business.[more]

01/06/2009

MBA Limited is delighted to announce the launch of a unique strategic marketing planning software business game called Market2win.  

 
[more]